While I was at BlogWorld 2009, I had the chance to meet up with Ted Murphy, CEO of IZEA, and talk about their newest product, Sponzai.

Watch below to learn more about the new service and how you as a blogger can start making some additional income with sponsored guest posts.



What are your thoughts on Sponzai? Is it a service you would consider using as a blogger? Why or why not?

If you’ve already used the service, please share your stories below so that others can benefit from your experiences. :-)

While I haven’t used Sponzai just yet, I will definitely be looking into it a lot more over the next few weeks and plan on doing an in depth review on it soon.

For more info on Sponzai, you can check out their website here. You can also follow Ted Murphy on twitter here.

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While I was at BlogWorld Expo 2009, I met with a variety of the companies in the expo hall that had some really cool products and services. Some aimed at helping bloggers increase their traffic, others to maximize their efficiency, and a variety of them were geared towards helping them monetize their traffic.

One of the first companies I started talking to was Blog Catalog. Let’s take a look at what Blog Catalog is and how they might be able to help you expand your reach and increase your blog’s traffic.

Have you used Blog Catalog? What’s been your experience with it? Has it helped you in any way? Share your stories below!

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As most of you already know, I recently attended BlogWorld Expo 2009 in Las Vegas. I’ve always heard good things about this conference, and was anxious to finally check it out for myself and see what all the hype was about.

Right when I got to the show, there was such a great vibe in the air. So many people looking to learn, collaborate, and share information – it was like social media heaven. :-)  

For those of you that don’t know, one thing that’s different about BlogWorld than the rest of the conferences I normally attend, is that it caters to a wide variety of bloggers and people in the Social Media space. There wasn’t just your typical “general” blogging sessions, the conference really went out of their way to target people by niche, so that the attendees got the most out of the conference. There were sessions about blogging in the Real Estate industry, miliblogs (which are done by people in the military, spouses etc), sports blogs and mommy blogs.

I made it a point to at least attend one session in each of the different niches, because I really believe that you need to open yourself up to see how people in other industries are using Social Media, because in most cases, it is usually pretty different. There’s so much you can learn from them, that can really help inspire new ideas and strategies. 

Some of the other panels that really stood out to me were:

The Internet Marketing For Smart People (featuring Chris Brogan, Darren Rowse, and Brian Clark) which was so full I had to sit on the floor. The panel discussed some of the different strategies they used to grow their blog and community, and provided some excellent tips and advice to help the audience do the same.

The Sponsored Conversations panel ( with Jeremiah Owyang, Ted Murphy, Wendy Piersall), was a full house as well. The point of this keynote session was to talk about the new FTC act that requires bloggers to disclose anytime they are getting paid to write about a product, service, business etc. The entire session was pretty much all Q&A so bloggers could have all their questions answered before the act goes into effect on December 1, 2009.

The Blogging Super Panel (with Zac Johnson, John Chow, Darren Rowse, and Brian Clark) was another panel that I thought was extremely valuable for the people that stuck around the last day. Bloggers had the opportunity to pull their blog up and ask the experts what they could do to better monetize it. While this type of advice and consultation would normally cost you a lot of money, BlogWorld attendees received it for FREE. 

Another thing I liked about BlogWorld was the networking. One thing that most beginner bloggers seem to forget is the power of face to face networking and how it can really help fast track the success of their blog. Whether it’s to find a blogging buddy, or to meet someone that will link to you or allow you to guest post, there are so many opportunities you can find at conferences that won’t appear anywhere else. 

So all in all, I thought it was a very successful event and it was great to see so many new and old businesses (tons of brand names!) committed to Social Media and listening and engaging with their customers.

I took a variety of interviews while I was there and will be sharing them throughout the week, but for now, check out some of the pictures I took below. :-)

 

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Me, Peter, and Zac Johnson

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John Chow and I at the Clickbooth booth

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Me, David Risley, and Tim Jones

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Me and Loren Feldman from 1938 Media

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Me and the infamous Guy Kawasaki

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Jun Loayza and I kickin it at the Expo Hall. 

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Me and Justin Levy from New Marketing Labs and Workshifting.com

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Congrats again to the BlogWorld team (especially Rick Calvert) and I definitely look forward to attending next year’s conference.

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This is a guest post by Murray Newlands from MurrayNewlands.com, an email marketing blog.

Email marketing has been one of the phenomenons of affiliate marketing for the last 10 years on both sides of the Atlantic. Postal direct marketing has been generally superseded by email marketing as a tool of choice for many marketers. As products and services have become commoditized, marketing has become one of the differentiators and email marketing has provided a cheap method of mass communication with immediate and tangible results.

You send an email and see the results within hours. In a world where businesses want to know defined and measurable results, email marketing has had few competitors in many sectors.

Shawn Collins recent survey revealed that 51% of affiliates collect email lists, which shows that email marketing is still on an upwards trend. Nelsen published a report this week that said social media power users also consumed large volumes of email lists.

Email marketing solution providers have not been slow on the uptake with these, enabling users to post them directly to Facebook and other social networks. This has produced some spectacularly positive results for email solution providers. By re-targeting and encouraging those people to post more to their social networks, marketers have generated huge amounts of positive traffic.

OK now here is the question. What will happen when consumers learn the power of this and start posting about brands that email them too much? Watch for the social media tidal wave brand flashback.

Thoughts?

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